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Nicholas Marpaung

S.AB., M.Si
Nicholas Marpaung

Nicholas Marpaung, S.AB., M.Si

NIP

199105202018051001

NIDN

0020059102

Program Studi
Program Studi S1 Ilmu Administrasi Bisnis
Bidang Keilmuan
Jabatan
Lektor
Media Penelitian
Kontak:
E-mail

nicholasmp@usu.ac.id, nicholasmp@usu.ac.id

Alamat Kantor

Curriculum Vitae file_download

Publikasi Nasional

Pengaruh Brand Ambassador dan Brand Image terhadap Keputusan Pembelian Produk Uniqlo Sun Plaza di Kota Medan: Penelitian

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , DELICIA RUTH OMERIA SIHOMBING

Hybrid Funding Innovation Based on Debt and Equity Collaboration for MSME Funding in North Sumatera

NICHOLAS MARPAUNG , FAISAL ERIZA , REVIVO PRAISE MANURUNG , AHMAD LUTHFI FAUZAN , GIRA MADOLI SITORUS

Hybrid Funding Innovation Based on Debt and Equity Collaboration for MSME Funding in North Sumatera

NICHOLAS MARPAUNG , FAISAL ERIZA , REVIVO PRAISE MANURUNG , AHMAD LUTHFI FAUZAN , GIRA MADOLI SITORUS

Pengaruh Gaya Kepemimpinan, Motivasi Kerja, dan Partisipasi terhadap Prestasi Kerja Karyawan pada Seis Cafe & Public Space di Kota Medan

NICHOLAS MARPAUNG , TOGU BONARDO

Pengaruh Customer Rating, Live Streaming Selling, dan Customer Reviewterhadap Impulsive Buying Pembelian Skincare The Originote pada E-Commerce Shopee (Studi pada Mahasiswi PTN di Kota Medan)

NICHOLAS MARPAUNG , VANNESIA GUINESS

Pengaruh Online Customer Review Dan Rating Terhadap Minat Beli Produk Pada Layanan Aplikasi Shopee

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , SARTIKA DEWI

Pengaruh Work Attitude Dan Job Satisfaction Terhadap Kinerja Pegawai Dinas Pemberdayaan Perempuan Dan Perlindungan Anak Serta Pengendalian Penduduk Dan Keluarga Berencana …

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , ELSYA VIDARA SIRAIT

Pengaruh Work Attitude Dan Job Satisfaction Terhadap Kinerja Pegawai Dinas Pemberdayaan Perempuan Dan Perlindungan Anak Serta Pengendalian Penduduk Dan Keluarga Berencana Kabupaten Deli Serdang

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , ELSYA VIDARA SIRAIT

PENGARUH RELEVANT CONTENT DAN VALUE PROPOSITION TERHADAP KEPUTUSAN MENGGUNAKAN LAYANAN TRANSPORTASI ONLINE INDRIVER DI KOTA MEDAN

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , SUPRAYETNO

Pengaruh Harga Dan Store Atmosphere Terhadap Keputusan Pembelian Pada Mie Gacoan Kota Medan

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , JOSHUA ALEXANDER LUBIS

Pengaruh Harga, Kualitas Produk, Dan Kualitas Pelayanan Terhadap Keputusan Pembelian(Studi Pada Cafe Ruang Sarca)

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR , FRANZ HARIYANTO PARDEDE

Pengaruh Harga, Kualitas Produk, Dan Kualitas Pelayanan Terhadap Keputusan Pembelian

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , FRANZ HARIYANTO PARDEDE

Pengaruh Harga, Kualitas Produk, Dan Kualitas Pelayanan Terhadap Keputusan Pembelian (Studi Pada Cafe Ruang Sarca)

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

Pengaruh Beauty Vlogger terhadap Minat Beli Produk Emina (Studi pada Konsumen Emina di Plaza Medan Fair)

NICHOLAS MARPAUNG

Analisis Pengaruh Work Life Balance Dan Work Environment Terhadap Turnover Intention (Studi Pada Pegawai di Bank Sumut Pusat)

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , NADIA SETIA TUMANGGOR

PENGARUH COUNTRY OF ORIGIN DAN BRAND IMAGE MINISO TERHADAP KEPUTUSAN PEMBELIAN (STUDI PADA MAHASISWA KOTA MEDAN) THE EFFECT OF COUNTRY OF ORIGIN AND MINISO BRAND IMAGE ON PURCHASE DECISIONS (STUDY ON STUDENTS IN MEDAN CITY)

NICHOLAS MARPAUNG

Analisis Efektivitas Organisasi dengan Pendekatan Model 7S Mckinsey (Studi Pada Bank Syariah Indonesia Medan)

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , SALWA NURMALA SARI SIREGAR

Pengaruh Stres Kerja, Perilaku Cyberloafing dan Pengawasan Terhadap Kinerja Karyawan (Studi Pada Karyawan Auto 2000 Medan Marelan)

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG , TEGAR KIRANA , HAFIZA ADLINA

Empowering Local Tourism through Competitive Swimming Events for Sustainable Development at Swembath Natural Springs

NICHOLAS MARPAUNG

Breast Cancer Prevention Education Through Community Empowerment and TPS (Transactional, Precise, and Skilled) Communication Model in Bontang City

DIYANTI ISNANI SIREGAR , NICHOLAS MARPAUNG , ERNI ASNELI ASBI , EMI TRIANI

Breast Cancer Prevention Education Through Community Empowerment and TPS (Transactional, Precise, and Skilled) Communication Model in Bontang City

NICHOLAS MARPAUNG , ERNI ASNELI ASBI , DIYANTI ISNANI SIREGAR , EMI TRIANI

Alternative Process Towards Business Model Innovation in Medan City

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

The Influence of Compensation, Work Environment, and Career Development on the Turnover Intention of Mitra Mandiri Kabanjahe Cooperative Employees

NICHOLAS MARPAUNG

PENGARUH WORD OF MOUTH, DISSATISFACTION, VARIETY SEEKINGTERHADAP BRAND SWITCHING JASA KURIR J&T EXPRESS(Studi Pada Pengguna Jasa Kurir Ekspedisi J&T Express di Kota Medan)

NICHOLAS MARPAUNG

The Influence of Self Efficacy and Locus of Control on Employee Work Productivity (Study at PT Perkebunan Nusantara IV Adolina)

NICHOLAS MARPAUNG

The Effect of Human Capital and Total Quality Management on Managerial Performance with the Reward System as A Moderation Variable at PT Pegadaian Regional Office I Medan

NICHOLAS MARPAUNG

THE INFLUENCE OF COMPETENCE AND REWARD PROVISION ON EMPLOYEE PERFORMANCE EFFECTIVENESS (A Study on PTPN III Medan, HR Department)

NICHOLAS MARPAUNG

THE INFLUENCE OF CONFORMITY CONSUMPTION BEHAVIOR AND PRODUCT ATTRIBUTES ON THE DECISION TO PURCHASE SKINCARE PRODUCTS (Study in State University Students in the City of Medan)

NICHOLAS MARPAUNG

PENGARUH DISKON HARGA DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF SECARA ONLINE(StudiPada Pengguna Aplikasi Steamdi Kota Medan)

NICHOLAS MARPAUNG

IMPLEMENTASI CORPORATE CULTURE “AKHLAK” DALAM UPAYA MENINGKATKAN KINERJA KARYAWAN DI MASA PANDEMI COVID-19(STUDI PADA PT JASA MARGA BELMERA)

NICHOLAS MARPAUNG

IMPLEMENTASI CORPORATE CULTURE “AKHLAK” DALAM UPAYA MENINGKATKAN KINERJA KARYAWAN DI MASA PANDEMI COVID19 (STUDI PADA PT JASA MARGA BELMERA)

NICHOLAS MARPAUNG

Pentingnya Regenerasi Petani dalam Modernisasi Pertanian

NICHOLAS MARPAUNG

PENGARUH CELEBRITY ENDORSER DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SKINCARESOMETHINC (STUDI PADA MAHASISWA PTN KOTA MEDAN)

NICHOLAS MARPAUNG

Inovasi Inkremental dan Radikal Pada UKM

ONAN MARAKALI SIREGAR , MUHAMMAD DHARMA TUAH PUTRA NA , NICHOLAS MARPAUNG

PENGARUH MODAL KERJA DAN PENJUALAN TERHADAP LABA BERSIH PADA PERUSAHAAN OTOMOTIF YANG TERDAFTAR DI BURSA EFEK INDONESIA

NICHOLAS MARPAUNG

Pengaruh Kualitas dan Harga terhadap Keputusan Pembelian BIODIESEL30 (Studi pada Konsumen Biodiesel 30 SPBU PT. Pertamina Wilayah Kerja Kecamatan Medan Amplas)

NICHOLAS MARPAUNG

Empowering Youth of Productive Age in the Midst of the COVID-19 Pandemic Through Entrepreneurial Skills in Limau Mungkur Village, Binjai City

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR

Empowerment of Youth Organization Through Sublimation Screen Printing Training and Product Marketing Strategies in Bahorok District, Langkat Regency

NICHOLAS MARPAUNG

Empowering Youth of Productive Age in the Midst of the COVID-19 Pandemic Through Entrepreneurial Skills in Limau Mungkur Village, Binjai City

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR

The Influence Of Brand Truste And Service Quality On The Customer Satisfaction of Honda Motor Dealers (Study on Honda Motorcycle Users in Medan City)

NICHOLAS MARPAUNG

ANALISIS STRATEGI PEMASARAN DALAM MENINGKATKAN VOLUME PENJUALAN PADA SINAR WAHANA WISATA TOUR & TRAVEL

NICHOLAS MARPAUNG

PENGARUH PENGGUNAAN SHOPEE PAYLATER DAN PROMO HARBOLNAS (HARI BELANJA ONLINENASIONAL) TERHADAP IMPULSE BUYING PENGGUNA SHOPEE DI KOTA MEDAN

NICHOLAS MARPAUNG

EFFECT OF BRAND TRUST AND FOOD SAFETY ON PURCHASING DECISION OF PACKAGING PRODUCTS (Studies on Supermarket in the City of Medan)

NICHOLAS MARPAUNG

THE INFLUENCE OF COMPENSATION, WORK ENVIRONMENT AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE AT PT. BANK SUMUT BRANCH OF SIPIROK

NICHOLAS MARPAUNG

PENGARUH VISUAL MERCHANDISING DAN POTONGAN HARGA TERHADAP IMPULSE BUYING

NICHOLAS MARPAUNG

THE INFLUENCE OF LEADERSHIP STYLE AND ORGANIZATION CULTURE ON EMPLOYEE PERFORMANCE AT PT. SURI TANI PEMUKA, SIMALUNGUN REGENCY

NICHOLAS MARPAUNG

THE INFLUENCE OF PERCEIVED VALUE AND BRAND EXPERIENCE ON BRAND LOYALTY OF DANA APPLICATION USERS(Study on Dana Users in Simalungun)

NICHOLAS MARPAUNG

PENGARUH LABEL HALAL, FOOD QUALITY DAN SERVICE QUALITY TERHADAP KEPUASAN PELANGAN PADA RESTORAN POCHAJJANG KOREAN BARBEQUE MEDAN

NICHOLAS MARPAUNG , NANA DYKI DIRBAWANTO

Empowerment of Youth in Pintu Pohan Village Youth Organization through Entrepreneurship Training in Digital Printing Screen Printing

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR

PENGARUH MODAL KERJA DAN VOLUME PENJUALAN TERHADAP LABA BERSIH PADA PERUSAHAAN PROPERTI YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2010-2014

NICHOLAS MARPAUNG

Implementasi Corporate Culture “Akhlak” Dalam Upaya Meningkatkan Kinerja Karyawan Di Masa Pandemi Covid-19 (Studi Pada PT. Jasa Marga Belmera)

NICHOLAS MARPAUNG

PENGARUH LABEL HALAL, FOOD QUALITY DAN SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION

NICHOLAS MARPAUNG

Pengaruh Perceived Value dan Brand Experience terhadap Brand Loyalty pada Pengguna Aplikasi Dana (Studi pada Pengguna Dana di Simalungun)

NICHOLAS MARPAUNG

PENGARUH WORD OF MOUTH, DISSATISFACTION, VARIETY SEEKING TERHADAP BRAND SWITCHING JASA KURIR J&T EXPRESS

NICHOLAS MARPAUNG

Analisis Strategi Pemasaran Dalam Meningkatkan Volume Penjualan Pada Sinar Wahana Wisata Tour & Travel

NICHOLAS MARPAUNG

Pengaruh Cita Rasa dan Emotional Marketing Terhadap Loyalitas Pelanggan (Studi pada Mcdonalds’s Kota Medan)

NICHOLAS MARPAUNG

THE INFLUENCE OF CONFORMITY CONSUMPTION BEHAVIOR AND PRODUCT ATTRIBUTES ON THE DECISION TO PURCHASE SKINCARE PRODUCTS:(Study in State University Students in the City of Medan)

NICHOLAS MARPAUNG

Pengaruh Beauty Vlogger terhadap Minat Beli Produk Emina (Studi pada Konsumen Emina di Plaza Medan Fair)

NICHOLAS MARPAUNG

EFFECT OF BRAND TRUST AND FOOD SAFETY ON PURCHASING DECISION OF PACKAGING PRODUCTS:(Studies on Supermarket in the City of Medan)

NICHOLAS MARPAUNG

THE INFLUENCE OF COMPETENCE AND REWARD PROVISION ON EMPLOYEE PERFORMANCE EFFECTIVENESS:(A Study on PTPN III Medan, HR Department)

NICHOLAS MARPAUNG

Pengaruh Efisiensi Transaksi dan Persepsi Manfaat Terhadap Keputusan Menggunakan QRIS Oleh UMKM (Studi Pada UMKM Kota Medan)

NICHOLAS MARPAUNG

Analisis Pelaksanaan Penagihan Pajak pada Kantor Pelayanan Pajak Pratama Kabanjahe

NICHOLAS MARPAUNG

Publikasi Internasional

PENGARUH ETHNOCENTRISM, BRAND IMAGE, DAN LIFESTYLE TERHADAP BUYING DECISION ERIGO (Studi Pada Customer Erigo Kota Medan)

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR , SANTO MAULANA PUTRA SINAGA

The effect of agricultural policy on sustainability and environmental protection: omnibus law case study

NICHOLAS MARPAUNG , ONAN MARAKALI SIREGAR , FAISAL ERIZA , ERNI ASNELI ASBI , DEVI ANDRI NITAMI

Analysis of the role of local government in the prevention of environmental damage of Lake Toba, North Sumatra, Indonesia

NICHOLAS MARPAUNG , FAISAL ERIZA , RASUDYN GINTING

A Literature Review on Incremental Innovations in Small and Medium-Sized Enterprises: Bridging Knowledge Gaps and Future Research Avenues

MUHAMMAD DHARMA TUAH PUTRA NA , NICHOLAS MARPAUNG , RAMADHAN HARAHAP , ONAN MARAKALI SIREGAR

Open Innovation of Small Business in The City of Medan: Alternative Processes Towards Business Model Innovation

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

Analysis of business feasibility on rice milling business in Porsea district of Toba Samosir regency

NICHOLAS MARPAUNG , RUDI KRISTIAN P.M , FAISAL ERIZA

Navigating the Pandemic Landscape: Examining the Impact of 'Akhlak' Corporate Culture on Employee Performance at PT Jasa Marga Belmera

NICHOLAS MARPAUNG

The Effect of Dual Pricing and Promotional Strategies on Traders Income in Tourism Villages, Samosir Regency

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

How the Innovation Climate and Open Innovation Practices Contribute to Firm Innovativeness in Small-and Medium-Scale Enterprises? An Empirical Analysis

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

Analysis of Factors Affecting House Purchase Decisions at Bintang Residence in Medan City

NICHOLAS MARPAUNG

ANALISIS WORK MOTIVATION DAN WORK ENVIRONMENT TERHADAP EMPLOYEE PERFORMANCE (STUDI PADA PKS AEK TOROP DI LABUHANBATU SELATAN)

NICHOLAS MARPAUNG

Dual Pricing Strategy in Increasing the Income of Souvenir Traders in Tomok Village Samosir Regency

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

Customer-based brand equity for a tourist destination (A study on Nusantara tourists at Maimun Palace, Medan City)

ONAN MARAKALI SIREGAR , NICHOLAS MARPAUNG

Alternative Process Towards Business Model Innovation in Medan City

NICHOLAS MARPAUNG

The Effect of Dual Pricing and Promotional Strategies on Traders Income in Tourism Villages, Samosir Regency

NICHOLAS MARPAUNG

Open Innovation of Small Business in The City of Medan: Alternative Processes Towards Business Model Innovation

NICHOLAS MARPAUNG

How the Innovation Climate and Open Innovation Practices Contribute to Firm Innovativeness in Small-and Medium-Scale Enterprises? An Empirical Analysis

NICHOLAS MARPAUNG